The Barbie Pop-Up Truck Rolls Into St. Louis This Weekend


Fans of the original pink lady rejoice! The Barbie Truck is headed to St. Louis to offer you new and exclusive Barbie-themed gifts and apparel. The retro-inspired merchandise is being offered in celebration of the famous brand’s 60-year heritage.

The truck will be parked at West County Center (80 West county Center; Des Peres, 63131) this Saturday, February 27 from 10 a.m. until 7 p.m. selling 90s-themed apparel and accessories like denim jackets, hats, T-shirts, fanny packs, “boombox”-styled tote bags and even a new collectible Barbie-branded Polaroid camera.

This one-day event aims to be one of the safest ways to enjoy yourself during the pandemic, with the entire thing planned for outside with strict social distancing measures in place. The staff will be wearing masks and gloves, and all surfaces (including payment readers) will be disinfected every 30 minutes. Hand sanitizer will also be provided and contactless/cashless transactions will be available.